This week, we share three important tips that we took away from listening to a show hosted by one of your fellow showrunners.
These are tips that will help you create a better audio experience for your listeners, and they will help you better define your positioning in the minds of your listeners — which is something you can’t just do once, but that needs to be an ongoing part of your message.
The episode we are referencing is When Money Isn’t Real by Jarmar Dupas of Get Your Money Right.
Among the topics we discuss:
• How Jarmar uses the introduction to this episode to welcome and orient listeners to what makes his show different — which is essential for the making your positioning clear
• How he uses framing and strong, strategic word choice to prime the audience to have a positive experience
• How he takes an idea typically reserved for blogging — curation — and applies it to podcasting in a way that expounds upon his own authority, and also furthers it.
Subscribe to The Showrunner
If you find this episode useful, you should also check out these two recent episodes in our series on reassessing your podcast, plus another we did on podcast production: